Saturday, January 28, 2006

TurboTap Technology

gizmag.com/go/4289/

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"Beer is big business - the world consumes 150 billion litres of beer annually and in America alone, beer is a US$78.1 billion dollar industry accounting for 54% of all alcoholic beverage sales in dollars. Which is why the TurboTap is such an important invention - pours beer four times faster than existing beer taps at the same time as increasing keg yield by up to 30% and reducing training time to roughly 60 seconds. By increasing the number of customers that can be served by bar staff, the TurboTap can significantly increase profitability at peak times, and reduce staff numbers across the board."

I don't drink, so for all I care they could bring back prohibition and it wouldn't matter to me, but I think even the biggest drunk (if you're a big drunk, no offense) would agree that there's no need to improve keg technology. Let's get the genius who's making kegs pour faster working on creating a better auto wash or something really important like that. To call the "TurboTap" an "important invention" by the way is just wrong on many levels, but I'm guessing the person who wrote this received a "free sample" and made that statement after extensive "testing", if you know what I mean. At any rate, I have a suggestion for a slogan for the "TurboTap" and if someone from the company reads this, feel free to use it: "TurboTap. Get stinkin' drunk four times faster!"

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